Leading Through Change Communication

Content
3 modules

Rating

Course Length
60 mins

Instructor
IABC Academy Instructor N/A

Price
$0 - 149

Description

Leading Through Change Communication

Most internal communications are involved in some form of change. However, as communication professionals we need to do more than create awareness – we need to be a part of the whole process of managing transformation. 

This course recognizes that and provides early insights into the change process and how we, as communicators, can help organizations explore the questions we need to ask and the core steps that need to be reflected in our change communication strategies.

In this course, you will not only be introduced to research-backed change theories, but you will also begin to understand how those principles can support you in the creation of your own change communication strategy. Mapping out what is changing, why and when, can help you integrate the communication approach and messages you’ll need to help your audience understand and support change.


Instructor: Dr. Julie M. Bjorkman

As a results-oriented change communication and organization development (OD) expert, Dr. Bjorkman’s career over the past 30 years includes working with multi-national companies going through large-scale change. By using data-based research methods, she identifies and creates the appropriate change intervention and communication strategies to develop a full range of deliverables to engage and retain the workforce. Her professional experiences with large corporations such as GE, HSBC, British Petroleum, and Takeda Pharmaceuticals have given her a wealth of on-the-job experience with organizational change.

Dr. Bjorkman is originally from northeast Ohio where she earned her bachelor’s degree in English from John Carroll University and her master’s degree in OD from Case Western Reserve University. She completed her Ph.D. in organization development and change from Benedictine University with a research focus on change communications. She is a published author on change communications and continues to conduct research, write, and consult with organizations on this topic.

Objectives

After completing this course, you will be able to:

  • Describe change theory and principles.

  • Explain how people perceive and respond to change.

  • Understand the role of communications in change.

Certificate

By completing/passing this course, you will attain the certificate IABC Academy

Learning Credits

CEU
1.0
CPD
1.0
1
Welcome
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Leading Through Change Communication
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Course Survey
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Added 7 days ago, by Mark
This course provides a good foundation on Change communications from an organizational perspective.
 
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Registration Fees:
Fees are shown in U.S. dollars. All credit card charges will be processed in U.S. dollars, and your financial institution will convert at the prevailing exchange rate. Checks will be accepted in U.S. and Canadian dollars at the published course rates; to inquire about paying by check, please email conference@iabc.com.

 

Confirmation of Registration:
You will receive confirmation of your registration by email. You will receive invoices only upon written request to conference@iabc.com. Invoices will be sent to you by e-mail. You will not be registered until payment is received in full.

Cancellations:
A request for refund is available prior to the first session. An 80 percent refund of your paid registration is available before the first session event link is emailed.

Refunds will not be granted after the event link is sent. No exceptions will be made. All cancellations requests must be made in writing to IABC by email to conference@iabc.com.

No refunds will be granted for cancellations received for no-shows.

Credit card payments must be refunded to the card originally used to pay the registration fee. All refunds will be made after the conclusion of the event.

Substitutions may be made at any time, with written confirmation from the person registered. Non-member substitutes must pay the balance of a non-member registration if replacing a member.

In the event that the conference is postponed due to natural disaster or other cause beyond IABC's control, we will make every effort to reschedule. Any registration payments made will automatically be applied to the rescheduled event. If you choose not to attend the rescheduled conference, IABC will provide a full refund upon written request from the registrant.

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